About Blue Tree Data
Blue Tree Data Consulting, LLC, focus is on helping non-profits make sense of how data and technology can be leveraged to improve organizational strategy, efficiency, and impact. The heart behind Blue Tree is to help leaders in small to medium sized non-profits grow their mission capabilities and capacity without inappropriately growing their overhead.
Melanie Smith is owner of Blue Tree Data. She founded Blue Tree after taking a job at a marketing firm where she fell in love with the start-up culture. Once under the Blue Tree name, she worked with for-profit clients in the healthcare, financial, oil, and engineering industries before realizing her specific skill set and giftings were more aligned with her non-profit clients. Since then, she has moved from 85% for-profit clientele to a 100% non-profit client base and sees it as her personal mission to indirectly impact every state and nation around the globe through the clients she takes on.
Outside of work, Melanie loves giving back to the Tulsa community. She has served as a founding board member of Friends of Foster Families (2014-2015) and Tulsa Data Science (2017- 2018). In addition to twice serving as a foster parent to teens and being a respite home for several years, she also volunteers with several nonprofit organizations and her church. Each year, she “adopts” a small non-profit to do a pro-bono project with. She particularly loves investing her time to benefit children from hard places.